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Why brands should celebrate vulnerability
GAP vs American Eagle...
Does your content speak to consumers' "belly mind"?
Evaluating Unilever's planned rise in influencer spend
Bright spots: what struggling beauty brands should learn from fast growing peers
From Zombie posts to Vibrant comments: Welcome to the Age of Communities!
On this week's earnings: Puig and Estée Lauder Companies
Why "social" interactions are now your key to growth
Instagram's reach rate is falling: how should brands react?
Another TikTok-fuelled growth spurt: Lemme vitamins
Optimise your social media returns by rethinking your WHOLE mix
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