Archive | Unconventional Wisdom on Social Media

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Sounds good!

Sounds good!

Why brands should celebrate vulnerability

Why brands should celebrate vulnerability

GAP vs American Eagle...

GAP vs American Eagle...

Does your content speak to consumers' "belly mind"?

Does your content speak to consumers' "belly mind"?

Evaluating Unilever's planned rise in influencer spend

deceptive earned practices

+2

Evaluating Unilever's planned rise in influencer spend

Bright spots: what struggling beauty brands should learn from fast growing peers

Earnings

+3

Bright spots: what struggling beauty brands should learn from fast growing peers

From Zombie posts to Vibrant comments: Welcome to the Age of Communities!

From Zombie posts to Vibrant comments: Welcome to the Age of Communities!

On this week's earnings: Puig and Estée Lauder Companies

Earnings

+3

On this week's earnings: Puig and Estée Lauder Companies

Why "social" interactions are now your key to growth

oxytocin

+4

Why "social" interactions are now your key to growth

Instagram's reach rate is falling: how should brands react?

oxytocin

+3

Instagram's reach rate is falling: how should brands react?

Another TikTok-fuelled growth spurt: Lemme vitamins

Another TikTok-fuelled growth spurt: Lemme vitamins

Optimise your social media returns by rethinking your WHOLE mix

Optimise your social media returns by rethinking your WHOLE mix